Global integrated supplier updates brand to meet changing client demands, 
including supply chain, asset services and technology

RADNOR, Pa. – May 16, 2016 – Integrated supplier Storeroom Solutions, Inc. announced today it has rebranded the company as Synovos, effective immediately. Citing an evolving industry landscape and a history of significant growth, the rebrand enables the Radnor, Pennsylvania-based company to meet the changing demands of its clients, and the highly competitive global indirect materials and asset services market.

“For nearly 20 years, the name Storeroom Solutions has served us and our clients well,” said Carlos Tellez, president and CEO. “The industry continues to evolve, where manufacturing companies, large institutions, medical facilities and others are looking for a full suite of services to deal with MRO, supply management and asset needs. Our new identity positions us to meet those challenges and build trust with our clients, while providing increased value.”

The rebranding, Tellez said, positions the company to expand its offerings within asset services, Master Data LeadershipSM, supply chain management, enterprise asset management (EAM/CMMS) technology, and other services related to maintenance, repair and operations (MRO).

“Synovos represents the evolution our company has undergone over the last several years in a deliberate effort to provide unprecedented connectivity and visibility between the MRO supply chain, asset management and plant reliability,” said Michael Weinberg, chief sales and marketing officer. “This rebranding shines a whole new light on our company from the perspective of a comprehensive service offering that extends far beyond MRO parts, and positions us as a true strategic business partner.”

The transition to Synovos is supported by a newly launched website,, as well as on social media, including LinkedIn, Twitter, Facebook and YouTube.

Synovos provides comprehensive supply chain services, asset services and technology that drive increased productivity, profitability and global competitiveness for its clients. Its global solutions enable companies, manufacturers, large institutions and others to streamline MRO/indirect materials management while improving overall maintenance effectiveness and asset reliability. The company offers Supply Chain Services, Asset Services, Master Data LeadershipSM, enterprise asset management (EAM)/ computerized maintenance management system (CMMS) technology, and more. Based in the U.S., Synovos provides services globally with locations in Puerto Rico, Canada, Mexico and Singapore. 

Upcoming Events

August 9 - August 11 2022

MaximoWorld 2022

View all Events
80% of newsletter subscribers report finding something used to improve their jobs on a regular basis.
Subscribers get exclusive content. Just released...MRO Best Practices Special Report - a $399 value!
“Steel-ing” Reliability in Alabama

A joint venture between two of the world’s largest steel companies inspired innovative approaches to maintenance reliability that incorporate the tools, technology and techniques of today. This article takes you on their journey.

Three Things You Need to Know About Capital Project Prioritization

“Why do you think these two projects rank so much higher in this method than the first method?” the facilitator asked the director of reliability.

What Is Industrial Maintenance as a Service?

Industrial maintenance as a service (#imaas) transfers the digital and/or manual management of maintenance and industrial operations from machine users to machine manufacturers (OEMs), while improving it considerably.

Three Things You Need to Know About Criticality Analysis

When it comes to criticality analysis, there are three key factors must be emphasized.

Turning the Oil Tanker

This article highlights the hidden trap of performance management systems.

Optimizing Value From Physical Assets

There are ever-increasing opportunities to create new and sustainable value in asset-intensive organizations through enhanced use of technology.

Conducting Asset Criticality Assessment for Better Maintenance Strategy and Techniques

Conducting an asset criticality assessment (ACA) is the first step in maintaining the assets properly. This article addresses the best maintenance strategy for assets by using ACA techniques.

Harmonizing PMs

Maintenance reliability is, of course, an essential part of any successful business that wants to remain successful. It includes the three PMs: predictive, preventive and proactive maintenance.

How an Edge IoT Platform Increases Efficiency, Availability and Productivity

Within four years, more than 30 per cent of businesses and organizations will include edge computing in their cloud deployments to address bandwidth bottlenecks, reduce latency, and process data for decision support in real-time.

MaximoWorld 2022

The world's largest conference for IBM Maximo users, IBM Executives, IBM Maximo Partners and Services with Uptime Elements Reliability Framework and Asset Management System is being held Aug 8-11, 2022