Gail is a dynamic award-winning management consultant specializing in the optimization of resources in asset-intensive organizations. She is an innovative strategic thinker with effective tactical skills and a proven track record of success. Gail has worked with executive teams and trades people alike to establish asset management capabilities using an architected approach. Acting in a leadership role for several organizations, Gail has designed new ways of working and developed transformation plans to deliver significant bottom-line results. She is the creator of FORTIG, an Asset Performance Accelerator that unlocks the hidden value in physical assets while moving toward ISO 55000 compliance. Gail is a Certified Reliability Leader and Member of the Institute of Asset Management in the UK. Gail is the coauthor of Embrace Industry 4:0! Embrace Your Way Out of the Jungle